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It all starts with a bee

Here at B honey – we acknowledge that it all starts with a bee. honey is made from 100% pure Australian honey, sourced directly from Aussie beehives to deliver a great tasting, quality honey.

For a limited time, you’ll find seed sticks on specially marked B honey available at participating Coles stores. These seeds can be planted and enjoyed by you and the bees too!

honey is proudly Australian-owned. 

B honey is proudly Aussie-owned and sourced by Bega Cheese Limited. B honey is committed to protecting the local honey industry through the Purple Hive Project.

Purple Hive Project, a B honey initiative, aimed to help protect honey bees (Apis mellifera) from the significant threat of Varroa Destructor (Varroa mite) arriving in Australia.

What was the Purple Hive Project?

Did you know that the humble honey bee plays a major role in the pollination of food crops in Australia?

It’s estimated that one in every three mouthfuls of food that Australians consume relies on pollination support by honey bees 

Our long-term vision was that the Purple Hive Project would create a network of beehives located across Australia that are capable of detecting the Varroa Destructor. The vision was that the Purple Hive Project would help to protect the health of the Australian honey industry, and more broadly Australian agriculture that relies on honeybee pollination.